The information memorandum is a document given by the company to the investor. The investor gives a brief summary investment or you can say teaser and signed the agreement confidentiality. Some of the financial advisor and business owner take the information memorandum as the marketing document which can provide the important feature of a company and the selected overview of the company. Info memo mainly targets the sophisticated investor, who is not covered by the rule and regulation and the red tape which has money, skills, knowledge, and the track record to get to know better. The company and the advisor of the company should prepare the IM. The information memo is totally a marketing document. The main motto is to motivate all those investors who are trying to invest in your company. But for this, it would need to avoid hype or omission and should provide the complete all material facts. The hype will never help in business rather it would diminish the reputation and credibility of the company or the management in front of the investor. It may create the liability of the company.
How To Create Pitch Deck For Startup
Startup organization often needs to prepare a pitch deck. This pitch deck will help them to represent their company in a perspective angle and help the investors of the capital venture. The startup pitch deck is consisting of 15-20 slides. All the presentation made on PowerPoint slides. All the slides are related to the company technology and the products, teams, investors etc. It is difficult raising capital from the investor, and it is time-consuming too. The key point that should include in the pitch deck
- Overview of the company
- Vision and mission of the company
- The team goal
- The problem
- The solution
- The market opportunity
- The product details
- The customer
- The technology
- The competition and the business model
- The marketing plan
- Financials issue